Advertising and Internet TV
Advertising
Google has been trying to turn YouTube into a sleeker, slicker, money-making site for nigh on a year now. Although it’s...
Money is key. It’s a shame that is the case but true nevertheless. And this adage is having a direct influence...
Music videos are an integral part of YouTube, but the record labels which provide them want more than just a few...
The set-top box market is crowded. As is the online video sector. There are numerous ways of watching television and movies...
Just when it seemed content providers such as the big American networks were finally getting it, the last few weeks have...
Web Video is growing at a phenomenal rate, but there’s still one major problem to solve before the networks truly embrace...
I’m fully of the opinion that new media needs to be embraced rather than strangled. This goes for the movie industry,...
In order to make money on YouTube, the solution is very simple: advertising. But for professional content creators, this doesn’t just...
2008 has now seamlessly morphed into 2009 and we’re all a year older, and maybe even a year wiser. But what...
The future may very well be Internet video, with a time when the Web is crucial to delivering video content not...
The Goliath that is YouTube is without a close competitor when it comes to viewer numbers. But could the David of...
It’s hardly news that Google is desperately trying to turn YouTube in to a money-making venture rather than the high-traffic, low-revenue...
Google has been attempting to evolve YouTube in to a money-making domain for months, but the latest effort, which will see...
Online video is changing, becoming more in tune with old media. One of the ways this change is being demonstrated is...
Hulu is celebrating its first 12 months in operation, and a successful year it has been. But will that success continue?...
YouTube is evolving. It seems like not a day goes by when a new feature or revenue stream is added to...
YouTube may be the most trafficked video site on the Internet. But until now, that hasn’t resulted in any serious cash...
What chance does Google have of successfully monetizing YouTube? The pundits say little to none, but the company is forging ahead...
Seth MacFarlane’s Cavalcade Of Comedy has finally arrived, and is already proving to be a massive hit. Could this lead to...
With over 10 hours of video uploaded to YouTube every single minute, getting your video noticed amongst the masses can be...
Hulu and YouTube are two of the biggest names in Web video, but while one is struggling to turn traffic in...
Could huge banner ads on the YouTube homepage be the solution for Google’s lack of monetizing strategy for the site? No,...
Seth MacFarlane’s Cavalcade of Cartoon Comedy, an original series aimed to draw revenue for Google, was announced back in June. And...
The Beijing 2008 Olympic Games have now come to an end, with a spectacular closing ceremony ending the Chinese Games and...
Could monetizing rather than removing copyrighted clips prove to be a solution to both the ‘Viacom issue’ and YouTube’s failure to...
Are the big television networks finally getting a grasp on the digital age and what the Web means for their business?...
Can revenue from online video ever match those for normal TV? It could come down to professional video overcoming UGC as...
While Web video is growing on a daily basis, much of this content is devoid of any monetization, meaning content producers...
Mobile video is increasing in popularity, but while some consumers are happy to pay for premium content, many are unwilling to...
The biggest challenge facing both video hosting sites such as YouTube, and video producers themselves, is how best to make money...
