Advertising and Internet TV
Advertising
YouTube is one of the tentpoles of the Web at this point in time, being a household name and one of...
Unless you actively block or are able to tune them out, you’ll see ads everywhere you go online. HitBliss hopes to...
YouTube Partners, the individuals or organizations who go that extra mile, are being rewarded by YouTube. Both in monetary terms and...
Not content with offering an alternative to broadcast television and cable channels, the Web is starting to mimic its longtime brother-in-arms....
Despite being mostly terrible, infomercials and home shopping channels are big business, with people responding to them by cracking open their...
Ustream continues to add subscription options as it attempts to make the freemium model work. At least the latest one –...
An analyst predicts that YouTube will generate revenues topping $1 billion in 2011, meaning profitability is all but guaranteed. The reason?...
Would you watch a Jennifer Aniston sex tape? Of course you would, because the former Friends star is smokin’ hot. How...
Who needs boring football when the adverts shown during gaps in play are so much more interesting? OK, so not everyone...
If only all television networks could be as forward-thinking as the BBC. Then again, not all are paid for by an...
YouTube is about to take a gamble in offering viewers of long-form video content the option of choosing which advert they...
Hulu is already big, but it’s due to get even bigger over the next few years. Company CEO Jason Kilar spelled...
As you may have heard, or experienced if you’ve already bought a Google TV device, some of the major U.S. networks...
Move over Old Spice, Tippex has taken on the viral video advertising mantle. And while the new campaign doesn’t use social...
It’s widely believed that YouTube has yet to make a profit. But 2010 could see it making money for the first...
YouTube is responsible for making some people very wealthy, or at least giving them the means to give up their day...
Hulu Plus is still at an early stage of life, having launched just two months ago. So what content, at this...
Hulu’s viewing figures have dropped massively between May and June, at least according to ComScore. However, it’s more likely the huge...
My memory of Old Spice is of a disgusting-smelling men’s aftershave mainly used by old men. However, thanks to what is...
The first reviews of Hulu Plus are in, and they’re generally very positive about the service and the longterm potential of...
Hulu Plus has had a mostly positive reception from industry watchers so far. But Hulu CEO Jason Kilar doesn’t want the...
ABC is leading the way in its online TV ambitions. Having already released an iPad app, it’s now doubling the adverts...
Google TV has been rumored for months, but it’s finally been unveiled by the search giant at Google I/O. Google TV...
We’ve known Hulu has been doing well for traffic for a while now, but it hasn’t ever revealed any details pertaining...
As we surf the Web, it is now very common to see video advertising sitting happily alongside text and display advertising....
YouTube was in existence for 18 months before Google acquired it. And it was probably just as well the search giant...
Not content with measuring detailed analytics across the online video sector, TubeMogul has started to sell video advertising as well, launching...
How much do you know about video marketing? The chances are very little, unless it’s your business to know. Which is...
The world is going mobile in a very big way. And as people start using smartphones and the new breed of...
Hulu UK has been delayed yet again, this time by disagreements over the kinds of advertising deals UK broadcasters could offer....
